Human Resource

Employee Morale: Play significant role in Business Development Part-3

Employee Morale: Play significant role in Business Development Part-3

As we discussed earlier that we cannot measure Employee Morale directly but we need to look at other organizational aspects. Let’s discuss which aspect we can use and how we can measure employee morale.

Measurement of Morale

  • Observation
  • Survey
  • Periodic Interview
  • Attitude Measurement
  • Opinion Analysis
  • Morale Indicators
    • Productivity
    • Absenteeism
    • Turnover
    • No. of accident
  • Use suggestion Box

Observation

We can observe things like how employees are performing their role, their work attitude, and behavior at the workplace. These things can be done by superior by observing subordinates. However the observation method is not used frequently to measure Employee Morale as it has many demerits like overburden on employees, Superior may be bias etc.

Survey

We can use the Survey method to check morale levels in the organization. We can design questions according to our purpose of measuring morale & Organizational Goals.

Periodic Interview

Management can ensure the efficiency of work by taking regular interviews in the organization. Management can do the job satisfaction survey to know the level of Morale in the organization.

Attitude Measurement

The attitude survey is also known as the morale Survey. We can use the questionnaire or can take face-to-face personal interviews with employees. If the employee strength is high then we can use a random sampling method. We can design the question about their job, co-workers, Supervision, and Organization. But we need to pre-decide the questions & keep them in written documents.

Opinion Analysis

We can do opinion analysis as well. We can ask for various quotations from employees regarding the organization’s existing policies, strategies, rules, and regulations.

Morale Indicators

We can use morale indicators like Productivity, Absenteeism, and Turnover. No. of Accident etc. low Productivity, high Absenteeism, and high Turnover are signs of low morale in the organization. On the other hand, high productivity, low absenteeism, and low turnover rate are signs of high employee morale in an organization.

Use Suggestion Box

We can use a suggestion box where the employees can give inputs related to their work and workplace. By doing this we came to know about the employees’ likes & dislikes.

Importance of High Morale

We cannot underestimate morale at our workplace as we know that happy employees are more productive. Job satisfaction matters to keep the workforce happy. Happy employees bring success to organizations by their efficient work, loyalty, and commitment which has a direct impact on organizational growth and profitability.

Demerits of Low Employee Morale

Low morale leads to many problems in the organization as the employees are not happy with their work. high turnover, absenteeism, unclear expectations from both side Employees as well as Employer, an increase in grievances and complaints, lack of peaceful industrial relations, an increase in accident rate, an increase in industrial disputes, etc. there all problems decreased profitability, competency in the market & Goodwill, so the workforce with low morale seems dangerous for the organization.

To open up, we can say that we need to take care of our employees, make them happy and they will take care of our business. For this, we need to maintain high morale in our organization.

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